Nick Chubb is officially putting his hand in the cereal game. The Cleveland Browns running back will be starting his own cereal line benefiting some awesome charities. “Chubb Crunch” is currently in the works with plans to hit grocery store shelves very soon, according to Nick Chubb. Chubb partnered with PLB Sports & Entertainment to make the cereal. A portion of the proceeds will go toward First Candle an org. with a mission to eliminate Sudden Infant Death Syndrome (SIDS).
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The cause is something that is near and dear to the heart of Nick Chubb. The 25-year-old Cleveland running back had a nephew tragically die from SIDS. Chubb said Tuesday that being able to benefit this cause is a huge thing for him. “It’s always been a dream to have my own cereal,” Chubb said, “especially that it benefits a cause that is close to my family.”
The Director of Marketing and Partnerships for PLBSE spoke highly of Nick Chubb and his decision to partner with the organization. “Nick’s amazing abilities on the field are matched by his community-focused efforts off of it,” said Troy Witt, Director of Marketing and Partnerships for PLBSE. “Nick is exactly the type of player and person we strive to work with.”
It is uncertain exactly what the flavor will be, however, if it is anything that helps me perform like Nick Chubb then I am all in. They say variety is the spice of life. I look forward to adding a new cereal to my arsenal to help support a great cause that is First Candle.
Congrats to Nick Chubb for fulfilling a dream of his by getting involved in the cereal game. I am sure you will make a big splash once it hits the market.
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